Does fitness have a roll in your chiropractic practice? Chiropractic marketing [Video]

Posted by josephdoughty in CrossFit, Fitness, Marketing | 0 comments

Marketing your chiropractic practice is hard enough without all the marketing fads we all get bombarded with in our mail boxes (physical and virtual) every day. I reached out to Don Clum, DC and he was gracious enough to share his practice experiences. He graduated from Life University in Marietta, GA in 1997 with a degree in Human Nutrition. He then attended Life Chiropractic College West and graduated with his Doctorate in Chiropractic in 2000. After graduation, Dr. Don Clum, DC, moved to San Jose, Costa Rica where he was invited to work with the Costa Rican Olympic Committee and athletes. Read more here…

Get to know Dr. Clum in this first video as we open the discussion with running a CrossFit influenced fitness chiropractic practice.
Part 1:

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Who is Derek Severs & App Sumo and What Chiropractic Marketing Strategies Can They Offer?

Posted by josephdoughty in Entrepreneurs, Internet Marketing, Marketing | 0 comments

Here on Content4Chiros we are always on the lookout for entrepreneurs who can offer a different take on chiropractic marketing strategies. Check out Scott Stratton’s interview .

Today I wanted to share another entrepreneur’s story, Derek Severs.

Derek stumbled into a hobby 10 years ago and he later sold it as a business for 22 million dollars. That hobby called “CD Baby” was intended to help Derek’s musician friends and himself have a platform to sell their music. Through his own efforts of learning computer programming, his hobby blossomed into a multi-million dollar business. That isn’t the cool part, the cool thing is Derek used the money from the sale of the business to set up a trust that pays dividends into music education when he dies.

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How is spinal ligament-laxity related to subluxation and injury? [Video] Injury Marketing

Posted by josephdoughty in Injury Marketing, Marketing, Practice Marketing | 0 comments

Jeffey A. Cronk, DC, CICE is a Doctor of Chiropractic who graduated from Palmer College of Chiropractic in 1988.
He has over 20 years of experience assisting patients in reducing the negative effects of spinal trauma. During that time he has been involved with well over 100,000 clinical patient visits, and has easily reviewed well over 40,000 patient x-rays.

Spinal Kinetics is a nationwide diagnostic service that was established to meet the needs that Spinal Injury Providers have for accurate stress radiography spinal ligament assessments, via Computer Assisted Radiographic Mensuration Procedures. Computer Assisted Radiographic Mesuration Procedures meet the precision requirements established in the AMA Guides to the Evaluation of Permanent Impairment, and has Nationally Accepted Guidelines for usage published in the Federal Governments National Guideline Clearinghouse.

Dr. Cronk spends a good deal of his time educating providers of all types on spinal soft tissue injuries, via educational seminars and webinars. His passion is taking the subject of spinal sprains, and reducing it to understandable components, so that healthcare providers can both improve their understanding and the results they see with their patients.

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Epidemic: Is Chiropractic Responding to the Prescription Drug Abuse Crisis?

Posted by josephdoughty in Chiropractic News, Practice Marketing | 0 comments

How is Chiropractic Responding to the Prescription Drug Abuse Crisis?

A few years ago I had my wisdom teeth pulled out.

Being the “hard-core” principled-chiropractor, I elected to avoid taking the prescription pain killers the oral surgeon gave me when I left.

BIG mistake.

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Video: Running a CrossFit “box” and Chiropractic practice in North Carolina with Brian Strump, DC

Posted by josephdoughty in CrossFit, Fitness, Marketing, Practice Marketing | 5 comments

Chiropractic, CrossFit and marketing your practice

Let me start off by saying CrossFit is not chiropractic. Keeping the two separate and distinct in your mind may serve you well. However, people in your community make no such distinction. As a matter of fact you are lumped in with all the other doctors, therapists and any body else who works with the body. People have only one thing on their mind, “Can you help me?”. “How long will it take?” and “How much will it cost?”. They seek solutions to their problems. More and more are looking for lifestyle help. CrossFit meets this need and picks up where chiropractic leaves off.

It is my humble opinion chiropractic and CrossFit have much to offer each other. You may have heard “this-or-that” about CrossFit. I would implore you to check out a CrossFit gym in your area with the same open mind you went into with chiropractic. CrossFit is a lifestyle, like chiropractic with benefits way beyond the expected. CrossFit is a brand name and we have no official affiliation with the CrossFit headquarters, just plenty of respect. At the heart of CrossFit is the functional fitness model.

Without further delay, please allow me to introduce Brian Strump, DC

He is the founder and owner of both CrossFit Steele Creek and Premier Health & Rehab Solutions. His passion for health and fitness led him to Chiropractic School and later to become certified in CrossFit. Dr. Strump practices full-time in the adjoining Premier Health & Rehab Solutions and often will have his patients in the CrossFit facility doing their rehab. Dr. Strump also Coaches CrossFit throughout the week and has a special interest in the bio-mechanics of proper lifting techniques. He is a Licensed Doctor of Chiropractic, Level I CrossFit Certified Trainer, and CrossFit Olympic Lifting Certified. Post Graduate studies in: Exercise Strength and Conditioning, Rehabilitation of the Spine, Clinical Posture Assessment, and Therapy and Exercises.

Part 1:

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